December 2021

We’re Home for the Holidays.

Image by Get Fokus’d Productions

As a Buffalo-based creative agency, our greatest investments are always made in our community. With the holiday season in full effect, we’re rounding out the year by finishing up exciting collaborations with local creatives and leveling up on continued partnerships. For Get Fokus’d, giving back is a habit we practice year-round. Happy Holidays!


Take a look at how we Capture. Teach. And Give Back!

A Special Thank you to Mathews Management Group and NFL player Shaq Lawson of the New York Jets for giving us the opportunity to develop “Kreative Content” - We produced and filmed a short recap of Lawson’s donation to 50 students for the holidays. The students all bought gifts for an impactful person in their life.

Produced by: Get Fokus’d Productions

Filmed & Edited by: Alex Rojé Felix

Written by: A.I. The Anomaly/Aitina Fareed-Cooke

My Top 10 Favorite Client Captures

Our collaboration with CEPA Gallery teaching students from the Buffalo School of Culinary Arts & Hospitality Management and The Wakanda Alliance Academy was a success!

At the Buffalo School of Culinary Arts, a handful of students completed our 9-week program. They learned hands-on photography, and how images support the Culinary Arts industry through marketing and editing. These students will have their work displayed in their School Grounds Restaurant! 

At the Wakanda Alliance Academy, a selected group of students completed our 8-week program and visited CEPA’s current exhibition curated by Stacy Robinson called “The Ascension of Black Stillness.” During the program, these students visited local businesses and had hands-on photography training, ultimately capturing images that showcased their response to the question - “What is Black Stillness?” Their answer: “Black Stillness is just being human.”

We wrapped up our Young Audiences ArtWorks paid apprenticeship with a successful showcase! Over 40 attendees joined us at SUNY Buffalo State Alumni Center to showcase our students’ photography, videos, and choreography. A special thank you to Buffalo State College!

Under the guidance of Get Fokus’d Productions, Young Audience student apprentices produced a short video to support Upward Design for Life’s efforts to support communities and furnish homes in need! Check out their work below:

Check out some of our student images below!

The driving mission within Get Fokus’d Productions is to utilize my talents, skills and platform to support other entrepreneurs and young creatives. Over the last month I was honored to be able to continue to drive this mission! -Aitina Fareed-Cooke

This mission was pushed in the following ways:

PROVIDING MOTIVATION & ENCOURAGEMENT AS A KEYNOTE/motivational SPEAKER:

We provided a collaborative poetry workshop for Cornell University's Fall 2021 General Advocacy Training Speaker Series - this is their fourth and final workshop in the Advocacy Project!

Supporting organizations/companies in their efforts to give back to the community:

Get Fokus’d CEO, Aitina Fareed-Cooke is a longtime member of Christ Crusaders Assembly. Their collective goal is to give back to the church’s surrounding community. This month, Get Fokus’d supported in distributing over 50 Christmas stockings stuffed with toys along with gloves, hats, and more to Stanley Malkowski’s Saturday Academy’s attendees.

Spotlight Moment.

“I celebrated my mother, Lateyfah Fareed’s 89th birthday back in November. May you all be encouraged to celebrate the ones you love and give them their flowers while they can still smell them!”

-Aitina Fareed-Cooke

Awards & Achievements

New York State Council on the Arts (NYSCA)

A Special Thank you to New York State Council on the Arts (NYSCA)! Aitina is a Round Three 10K Grant winner! Learn more about NYSCA and their effort to support arts and culture organizations in NYS! 

CLICK HERE to learn more!

More information to come on what will be produced thanks to this investment.

Upcoming

Check out what we’re working on!

  • We are finalizing our co-curation with Aaron Ott & Edreys Wajed at the Albright Knox! Titled ”In These Truths,” this all-black exhibition highlighting the complexity of Black America will open at the Northland location in February 2022 - CLICK HERE to learn more!

  • We are partnering with Christ Crusaders Assembly to offer students a hands-on photography program next month, January 2022 - CLICK HERE to register!

  • “Fokus’d” docu-series is will be released in 2022. Official announcements will be released at the top of the year!

    CLICK HERE to subscribe to our Youtube Channel to stay connected!

Opportunities

Check out the following opportunities that we came across:

  1. FOR TEENS:

    Albright Knox - 2022 Museum Ambassadors Program: In this program, high school juniors and seniors will focus on learning about museum education while creating their own activities, lessons, and programs for all ages. Each participant will receive a $500 stipend on completion of the program!

  2. FOR TEENS:

    Young Audiences ArtWorks Youth Apprenticeship:

    Get Paid to Create!
    For either 6 weeks Young Audiences ArtWorks Youth Apprenticeship:during the summer, or 24 weeks after school, high school students apprentice with professional artists to gain arts and employment skills, as well as college readiness. Working in teams with a Master Teaching Artist, apprentices produce high-quality art and gain valuable experiences transferable to any future career.

  3. FOR ARTISTS/ORGANIZATIONS

    Arts Services INC.: Arts Services Inc. (ASI) empowers the region’s artists and arts organizations with connections to funding, learning opportunities, and community access to the arts. We are a resource hub for the Western New York arts and cultural sector.

    Calls for Work & Funding Opportunities

That’s all for now! Thank you all for your support as we continue to drive the mission to Capture, Teach, and Give Back!

November 2021

We are in the Season of Giving! (and Collaboration)

For Get Fokus’d, supporting our community and fellow creators is the way we give back. Our rest and reflection over the summer was to build up the energy and strategy to take on new challenges and new opportunities with new clients, old friends, and our fokus’d youth! We’re all in this together!

Take a look at how we Capture. Teach. And Give Back!

Get Fokus’d Productions Welcomes Zack Moss

Produced by: Get Fokus’d Productions

Filmed & Edited by: Alex Rojé Felix, Get Fokus’d Productions (SFX)

Get Fokus’d Productions welcomes our new “Kreative Content” client, Buffalo Bills player Zack Moss through the Mathews Management Group. With our team of Creative Media Arts Partners we have been developing content that drives his brand. Be sure to support his ZMO Apparel brand by checking out his new website: www.zackmossofficial.com. Join the ZMO email subscription and gain early access and 15% discount!

My Top 10 Favorite Client Captures

 

Braveheart Movie

We are working alongside fellow multi-media company Expressed Entertainment to produce the educational short film Braveheart by Myra Ofield. The movie will be presented on Saturday, November 27th at the Central Library.

Through our collaboration with CEPA Gallery we are working with students from 2 entities: Buffalo School of Culinary Arts & Hospitality Management and The Wakanda Alliance Academy!

For the Buffalo School of Culinary Arts & Hospitality Management students, we are providing 8-10 students with hands-on photography training to learn how to take images that support the culinary arts industry through marketing and editing. Student work will be displayed in their School Grounds Café

For the Wakanda Alliance Academy students, we took them on a tour of CEPA’s current exhibition that is curated by Stacy Robinson called The Ascension of Black Stillness.” The goal of the program is for students to capture images that showcase their response to the question - “What is Black Stillness?”

Check out some of our student images below!

Young Audiences WNY Collaboration

As a Master Teaching Artist for Young Audiences WNY ArtWorks paid apprenticeship, we are working alongside fellow artist, Gaitrie Subryan of Devi Bollywood Performing Arts to provide arts and education programming for 5 teen apprentices. Students are gaining hands-on experiences in the field of photography, video productions, workforce development, and Bollywood-style choreography for a showcase in December!

The driving mission within Get Fokus’d Productions is to utilize my talents, skills and platform to support other entrepreneurs and young creatives. Over the last month I was honored to be able to continue to drive this mission! -Aitina Fareed-Cooke

This mission was pushed in the following ways:

Providing Motivation & Encouragement as a keynote speaker:

  • Women Touching the World Awards dinner to encourage and motivate the many women who were awarded for their amazing work with the community and beyond.

  • The District Parent Coordinating Council of Buffalo Public Schools Panel to discuss bridging the gap to dismantle racial outcomes within the educational context.

  • Independent Health’s Student Peer Advocate Program to motivate and encourage a group of teens about decision-making and the importance of staying “Fokus’d.”

Spotlight Moment.

“The highlight of last night’s Women Touching the World Awards Dinner was this young man!

His name is King.

After I delivered my keynote address he came up to me and asked me was I famous 😂 and that he really enjoyed my speech.

Then I found out he has a similar background. His adoptive mother shared that much of what I shared about my background he could connect with. She said he held on to every word.

That touched my heart.

This is why I share my story every chance I get. You never know who is in the room listening.

Stay Fokus’d King!” -Aitina Fareed-Cooke

Providing opportunities and support to the next generation of young creatives:

  • Students from The Young Audiences ArtWorks program were able to gain a real life experience by shadowing Aitina as she provided photography services for client Morgan Williams-Bryant during her MWB Ignites event “Sis, You Are the Table”. This will be a great addition to their growing résumés!

  • Provided photography services for our mentee Ryan Dowell who is a Senior with a 97.63 GPA at the Buffalo School of Culinary Arts & Hospitality Management! We are beyond proud of this young lady! Her focus and determination towards her goals cannot be ignored. You go girl!

Awards & Achievements

Suny Buffalo State Young Alumus Achievement Award

The official ceremony for the SUNY Buffalo State Young Alumnus Achievement Award happened last month. What an honor to be among the many awardee who are doing amazing work within our communities.

The Alumni Association established the Young Alumnus Achievement Awards in 2002 to recognize outstanding alumni who graduated within the last 20 years. Recipients are chosen by the Alumni Affairs Director and the President of the Alumni Association Board of Directors, from a list of nominees recommended by the Young Alumnus Achievement Award Selection Committee.

The 46th Juneteenth Festival, Inc of Buffalo’s 2021 Grand Marshall

Much appreciation to the Juneteenth Festival, Inc. of Buffalo for the honor of being selected as one of the 2021 Grand Marshall’s!

Upcoming

Check out what we’re working on!

  • A showcase for students of The Young Audiences ArtWorks program will be held at Buffalo State Alumni Center on December 14th. More details to come!

  • Working with our “Kreative” Media Arts Partners to support larger content creation projects for influencers and businesses. Our partners include Alex Rojé Felix, Luqman Muhammad, Shakief Rivers, and Mekisha Rivers.

  • Co-Curating with Aaron Ott & Edreys Wajed to curate an all-black exhibition at Albright Knox Art Gallery’s northland location in 2022.

  • “Fokus’d” docu-series is intended to release at the top of 2022. Official announcements will be released in December.

    CLICK HERE to subscribe to our Youtube Channel to stay connected!

That’s all for now! Thank you all for your support as we continue to drive the mission to Capture, Teach, and Give Back!