Visual Story Services Proposal
Hello Open Buffalo, INC. Family!
Visual Story Services
Thank you for considering Get Fokus'd Productions for your video production needs. We specialize in crafting compelling narratives for nonprofits and companies, using a Human First approach to ensure a empathetic, collaborative and educational process. Our customizable services are designed to align with your specific project goals, and your proposal includes three tailored options for your review; please reach out with any questions.
Our Fokus’d Process
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1. Initial Consultation: Gathering details to determine scope of project & needs
2. Pre-Production: Discussion of scope, location scouting, etc.
3. Production: Filming based on agreed upon scope & mini photo session (1 location)
4. Post-Production: Editing & refine raw footage, Audio & Sound Engineering, etc.
5. Visual Deliverables: Digital Delivery of final visual(s)
6. Reflection Meeting: Discussion of successes, challenges and future opportunities
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Pre-production is the phase where all the planning takes place before the camera rolls. This phase involves tasks such as our initial consultation session, development of script/interview questions, shot list development/storyboarding, location scouting/review, organization of filming, casting/interviewee review, scheduling, budgeting, and equipment review & preparation.
The purpose of pre-production is to ensure that all aspects of the visual story services are well-organized and in place before filming begins. This phase sets the foundation for a successful video production by outlining the creative vision and logistical details.
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Production is the phase where the video is actually filmed or recorded. This phase involves activities such as setting up equipment, lighting, sound recording, directing talent/interviewees, capturing footage, and managing the on-set logistics.
The purpose of the production phase is to execute the creative vision established during pre-production and capture high-quality footage that aligns with the project goals. This phase requires coordination, attention to detail, and effective communication among the production team members.
Our production team includes but not limited to: Communication & Logistics Liaison, Director/Producer, Camera Operator (DP), Camera Assistant, Lighting Crew, Hospitality: Make-Up, Runner/Fokus'd Kreatives.
Rates Include all Personnel/Team Members, Equipment, Admin & Overhead fees, etc.
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Post-production is the final phase of the video production process where all the footage is edited, enhanced, and finalized. This phase involves tasks such as data handling & storage, video editing/cutting, color grading/correction, sound design, adding visual effects, textual design & animations,sound design, music selection, and finalizing the video for delivery.
The purpose of post-production is to transform raw footage into a polished, cohesive video that effectively conveys the intended message or story. This phase also involves client feedback and revisions to ensure that the final video meets the client's expectations.
Note: Our storytelling style and approach is creative, emotive and is based on musical and narrative elements.
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Deliverables for video production services typically refer to the final products or assets that are provided to the client upon completion of the project.
These deliverables are the tangible outcomes of the video production process and may vary depending on the specific requirements of the client and the scope of the project.
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A reflection meeting is a crucial step in the video production process where the team gathers to review the progress of the project, discuss what went well and what could be improved, and identify key takeaways for future projects.
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Notes on Rate: The starting rate listed is a combination of costs developed based on our process. This rate may vary depending on the scope of work. Our proposals and quotes can change based on the specific scope or any additional services requested.
Notes on Budget: We understand that budget constraints are a reality for many nonprofit organizations, and we're committed to supporting you in various ways. We encourage you to be open and honest about your budget so that we can explore potential cost-saving measures together, although we can't guarantee reductions.
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Fokus’d Kreatives, founded by Aitina Fareed-Cooke of Get Fokus’d Productions, is an apprenticeship program designed to support Emerging Artists (ages 16-25) in developing their skills in the creative arts.
This initiative offers paid project-based opportunities tailored to their artistic and professional needs.
Each contract that we earn enables hands-on work with professional partners, helping Emerging Artists refine their craft and contribute to the Creative Economy.
View Your Proposal Options Below
Option 1
STARTING RATE $12,500
Purpose: Plan and develop one visual story (up to 3 minutes) highlighting Open Buffalo, INC's 10-year journey. Support Open Buffalo, INC. in refreshing and developing branding assets (logo, brand guidelines, etc.)
Production Objectives: The starting rate includes our Fokus'd Process: Initial Consultation, Pre-Production, Production, Post-Production, Visual Delivery, Reflection Meeting. Filming (up to 3 hours) at one location, capturing raw video and b-roll as per the Pre-Production plan. This project may need an additional day to film supportive footage off site with partners who have taken part in programming/initiatives with Open Buffalo, INC. Our team will also develop a shorter visual (up to 30 seconds) “promo/teaser” to accompany the longer visual to support in marketing plan. Researching, developing and refreshing branding for Open Buffalo, INC.
Notes: On our production day we will interview up to 3 people and gather supportive footage during the grant application review event. This project may need an additional day to film supportive footage off site with partners who have taken part in programming/initiatives with Open Buffalo, INC. We will also deliver a Collection of images of candid moments behind the scenes of production process.
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Total of 2 visuals:
1 visual story up to 3-minutes (duration can vary and is dependent on content captured during production)
1 "promo/teaser" visual up to 30 seconds
Collection of images of candid moments behind the scenes of production process to be used for social media platforms, website, brochures, etc.
Option 2
STARTING RATE $10,000
Purpose: Plan and develop one visual story (up to 2 minutes) to support the Open Buffalo, INC. Eco Center Campaign.
Production Objectives: The starting rate includes our Fokus'd Process: Initial Consultation, Pre-Production, Production, Post-Production, Visual Delivery, Reflection Meeting. Filming (up to 2 hours) at one location, capturing raw video and b-roll as per the Pre-Production plan. This project may need an additional day to film supportive footage off site that support the visual story. Our team will also develop a shorter visual (up to 30 seconds) “promo/teaser” to accompany the longer visual to support in marketing plan.
Notes: On our production day we will interview up to 1 person and gather supportive footage on site. We will also deliver a Collection of images of candid moments behind the scenes of production process.
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Total of 2 visuals
1 visual story up to 2 minutes (duration can vary and is dependent on content captured during production)
1 "promo/teaser" visual up to 30 seconds
Collection of images of candid moments behind the scenes of production process to be used for social media platforms, website, brochures, etc.
Purpose: Plan and develop 10-15 visual content assets (up to 1-minute each) built around Ecological Justice & Climate Resiliency.
Production Objectives: The starting rate includes our Fokus'd Process: Initial Consultation, Pre-Production, Production, Post-Production, Visual Delivery, Reflection Meeting. Filming raw video and b-roll as per the Pre-Production plan.
Notes: With your budget in mind, we propose that our team of Fokus’d Kreatives Apprentices take on this request as an educational project. Our team of professionals will guide/coach and assist our emerging artists throughout the process ensuring that their work is delivered at a polished level. They can research and develop content based on the desire and guidance of the Open Buffalo, Inc team. We will need data points and details developed by the Open Buffalo, Inc. Team. We will also deliver a Collection of images of candid moments behind the scenes of production process.
Option 3
STARTING RATE $7,500
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10-15 visual content assets (up to 1-minute each) built around Ecological Justice & Climate Resiliency
Collection of images of candid moments behind the scenes of production process to be used for social media platforms, website, brochures, etc.
In the case that you would like to move forward in securing one of the options, let us know through email.
contact@getfokusdproductions.com
Our Team
Our team is composed of skilled professionals and emerging artists and creatives specializing in photography, videography, lighting design, story development, creative writing, social media content creation, graphic design, project management, communications & logistics, audio engineering, and more. Together, we work on projects to create distinctive visual narratives for our clients.